HERE IS A LOVELY ADVERTISING IDEA FROM 1937. The Australian Aviation Schools (Victorian Branch) had a lovely idea about how to advertise services in Melbourne. The aviation school, and its parent … [Read more...]
Recording the Show (Royal Melbourne Show)
THE AGRICULTURAL SHOWS ARE A MIX OF CONTINUITY AND EPHEMERA; LOTS OF TRADITION AND LOTS OF DELIBERATELY SHORT-LIVED EXPERIENCES AND PUBLICATIONS. Historian Kate Darian-Smith writes about the Royal … [Read more...]
Swallow & Ariell use Italian ingredients (postcards) to keep in touch with trade customers
ART DECO POSTCARDS FOR POST MELBOURNE BISCUIT FACTORY, ESA member Pat Grainger, Secretary, Port Melbourne Historical and Preservation Society reports: A set of Art Deco period Italian postcards … [Read more...]
It’s time
IT'S TIME TO THINK ABOUT POLITICAL EPHEMERA, WE SHARE A QUOTE AND LINK TO A STORY WRITTEN BY JAMES COCKINGTON IN 2007: The most memorable of recent times is the 1972 "It's time" campaign, which … [Read more...]
Knitting recipes
All in the head - no need for knitting instructions Initially knitters did not use pattern books. This was because: they could not read; only traditional patterns local to an area were used; and the … [Read more...]
Kangaroos
600 badges and 2000 T-shirts – the ephemera of International Women’s Day
"..unite and fight alongside the men.." that is how women can get better conditions according to the earliest, probably from 1935, piece of ephemera about International Women's Day (IWD) in the State … [Read more...]